Raw Data Leads

Raw opt-in records, delivered with the consent behind them

Raw Data Leads are the base opt-in consumer record: contact and category information collected from a consumer who agreed to be contacted, with the source, timestamp, IP and the consent language shown at capture. Validated Raw Data Leads delivers these records to buyers, networks, call centers and data teams across home services and financial demand.

Validated Raw Data Leads

Talk to Our Buyer Team Explore Buyer Solutions

Operating realities

What raw data leads platforms are actually managing.

Written for heads of demand generation, digital marketing and call center operations at PE-backed platforms, national multi-location operators, multi-brand roll-ups and franchise systems.

Records arrive without a consent trail

Many suppliers hand over contact details with no documented source or consent language. Buyers are left exposed on TCPA and state privacy law without a defensible record. Every record here carries the consent text presented and a timestamp.

Category context is missing

A name and number with no service or intent category is hard to route. Raw records here are associated with a demand category and a geography so your team can act on them, not just dial them.

Provenance is opaque

When a record's origin is unclear, buyers cannot evaluate whether it fits their compliance posture. Each record here names its source so you can review placement before you use it.

Volume arrives in one format

Some buyers need a batch file at dawn, others a live feed. Records should be available in the delivery shape your operation actually runs, not a single one-size format.

Data Delivery

Delivery formats for raw records

Raw Data Leads are available in the delivery shape your operation runs, from a scheduled batch file to a live feed.

Batch file delivery

Records delivered as a scheduled batch file in the format your team ingests, with category, geography and source carried on each row.

API delivery

Records posted to your endpoint in real time as they are captured, so your system can act on them without a manual pull.

Real-time stream

A continuous stream for buyers whose operations need records the moment consent is recorded, not on a daily cycle.

Documented source on each record

Every record carries its source, capture timestamp, IP and the consent language shown, so delivery and provenance travel together.

See how Data Delivery works

Data Provenance

What each raw record carries

Each raw opt-in record includes the fields buyers need to route and the consent detail they need to defend the contact.

See data provenance programs

Record fields

Contact name and phone number
Demand category (home services or financial)
Service area state and ZIP code where provided
Capture source and placement
Consent timestamp and consumer IP
The consent language shown to the consumer at capture

Illustrative fields only. Validated Raw Data Leads does not display real consumer information on the public website.

Standards, coverage and reporting

Rigor that holds up under enterprise diligence.

Validation standards

Available inquiry information is evaluated against source, service category, geography and applicable campaign criteria before routing. Validation supports relevance evaluation and does not guarantee outcomes.

Footprint coverage

Programs can be configured across United States markets, with coverage expanded, paused or paced as your footprint and capacity change.

Roll-up reporting

Campaign-level information can be reviewed per market and brand, and consolidated across a multi-brand portfolio for centralized review.

Compliance posture: records are built around opt-in consent and documented source attribution, with privacy-compliance expectations set per campaign. Buyers remain responsible for their own contact practices and applicable legal obligations. Validated Raw Data Leads does not provide legal advice, and Loyalty LTD sells personal information as defined by the CCPA.

Buyer Solutions Data Delivery Data Provenance Quality and Validation

FAQ

Answers, validated.

What is a raw data lead record?+

A base opt-in consumer record: contact and demand-category information collected from a consumer who agreed to be contacted, delivered with the source, timestamp, IP and the consent language shown at capture.

What consent does each record carry?+

Each record carries documented marketing opt-in and TCPA consent, including the consent text presented to the consumer and a timestamp. The consent language shown at capture travels with the record.

Is this credit bureau or pre-screened data?+

No. These are opt-in consumer records collected through consented intake. They are not credit bureau data, FCRA-covered consumer reports, or pre-screened lists.

How are records delivered?+

Records are available as scheduled batch files, through an API post to your endpoint, or as a real-time stream. Delivery format is configured with our buyer team to match your operation.

What demand categories are available?+

Home services categories such as HVAC, Plumbing, Roofing, Electrical and Remodeling, and financial categories such as Mortgage, Debt, Insurance and Personal Loans, across the United States.

Does Loyalty LTD sell personal information under CCPA?+

Yes. Loyalty LTD sells personal information as defined by the CCPA. You can exercise your right to opt out at our Do Not Sell page.

Can we limit records to specific states?+

Yes. Campaigns are configured by state and demand category, and coverage can be expanded or paused as your needs change.

How is pricing set?+

Commercial terms are set per campaign with our buyer team, reflecting demand category, geography, delivery format and volume.

Ready when you are

Build your next data program.

Validated Raw Data Leads supplies raw and enriched opt-in data records for national multi-location operators, PE-backed platforms, multi-brand roll-ups, networks and data teams across the United States.

Talk to Our Buyer Team Explore Record Formats

Your next record. Validated.